How important is persuasive communication on a scale from 1 to 10? The answer is 10 of course. Influencing other people is important in every human interaction: when you ask a friend to babysit your child, when you undergo a job interview, or sell a product, etc. The basis of influence is understanding other people—their […]
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SWOT ANALYSIS “SWOT analysis is a framework used to evaluate a company’s competitive position by identifying its strengths, weaknesses, opportunities and threats.” -Investopedia SWOT analysis is a useful tool often applied in organizations to set marketing and business strategies. It identifies the strengths, weaknesses, opportunities, and threats of a company. However, SWOT analysis can be […]
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“Know yourself.” -Socrates The basis of vocational guidance and career coaching is awareness. Without awareness, we are lost, we encounter a dead end, or hit our heads against a wall. Before searching for a job, clarify what kind of job fits your personality, needs, interests, and values. In other words, answer the following questions: What’s […]
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When was the last time you achieved your sales goal? Maybe you achieved it last month with a lot of difficulties and pain, or maybe you have not been achieving it for months, or years. Selling is becoming more difficult day by day: there are many competitors, people don’t want to spend money, and they […]
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